CaratLane has expanded its presence in the United States with the launch of its second retail store, this time in Frisco, Dallas, Texas, as the Tata-backed jewellery brand accelerates its international growth strategy.
The new store spans around 1,200 square feet and is positioned within one of the fastest-growing hubs for the Indian diaspora in the US. The opening marks another milestone in CaratLane’s effort to strengthen its physical retail footprint in priority global markets while making contemporary Indian jewellery more accessible to overseas shoppers.
According to reports, the Frisco outlet features more than 2,000 designs in natural diamonds, along with silver diamond jewellery starting at $49. The assortment also reflects the brand’s focus on everyday wear, contemporary styling and design-led collections aimed at modern consumers.
The Dallas launch builds on the company’s first US store in New Jersey and signals growing confidence in the North American market. CaratLane sees the US as a key geography in its broader ambition to become a globally relevant Indian jewellery brand.
Saumen Bhaumik, Managing Director of CaratLane, said the second US store represents an important step in the brand’s international journey. He noted that the strong Indian diaspora in the region makes Dallas a natural choice for expansion, while also helping the company bring its craftsmanship and omnichannel retail approach to a wider audience.
With the latest opening, CaratLane continues to blend offline retail expansion with its omnichannel model, aiming to serve customers across both physical and digital touchpoints as it deepens its reach beyond India.
