Latest Interactive Media News & Updates

New Delhi, March 23 (IANS) India’s interactive media market has expanded rapidly, with microdramas emerging as a $300 million segment within a year, a report said on Monday.The report by Lumikai noted that a year ago microdramas were virtually non-existent as a category, but have since gained traction among mobile-first users seeking interactive and personalised content formats.It is also estimated that India’s interactive media economy is at $13.8 billion, growing at 17 per cent year-on-yea…

New Delhi, Feb 16 (IANS) Under the gaming and interactive technology category at the India AI Impact Summit 2026, five Indian startups will showcase AI‑powered solutions that highlight “India’s growing leadership at the intersection of AI, gaming, immersive media and enterprise transformation,” the government said on Monday.The participation of these startups’ underscores expanding capabilities in AI‑powered gaming, immersive experiences, cognitive transformation and interactive storytelli…