Zee Music Company has expanded its artist roster by signing composer, singer, and pianist Adnan Sami exclusively for non-film music. Adnan Sami is set to release original non-film singles as part of this collaboration, marking a new creative phase in his musical journey. He expressed his excitement about this opportunity, emphasizing the importance of evolving as an artist and connecting with his audience through his music.
Adnan Sami highlighted that music has always been about evolution and connection for him. He expressed his delight in embarking on this new musical chapter with Zee Music Company. The partnership with Zee Music Company provides him with creative freedom to explore new genres while remaining true to the essence of melody, signaling a fresh direction in his musical career.
Sujal Parekh, Chief Business Officer at Zee Music Company, stated that the company is moving towards a new phase by focusing on artist-led music beyond film soundtracks. Welcoming Adnan Sami to their platform is a significant moment due to his remarkable legacy and influence over generations. The collaboration with QARAN further demonstrates their dedication to supporting emerging Indian artists and promoting Indian music globally.
Adnan Sami, known for hits like ‘Lift Karade’ and ‘Tera Chehra,’ has been a prominent figure in Indian pop music. He has also achieved a global milestone by becoming the first Asian artist to sell out London’s Wembley Arena for two consecutive nights.
