Latest Counterpoint Research News & Updates

New Delhi, July 27 (IANS) realme, the Most Popular Smartphone Brand among Youth today announced significant milestones for its P Series, reinforcing its strong comeback in the market space and underscoring the brand’s growing momentum in India’s highly competitive smartphone market.Building on its focused product strategy, the realme P Series has delivered outstanding performance on Flipkart, emerging as one of the fastest-growing smartphone lineups in the country.According to Flipkart data, the…

New Delhi, July 21 (IANS) India’s foldable smartphone market is expected to cross 3 million cumulative shipments by the end of 2026, growing at a compound annual growth rate (CAGR) of nearly 80 per cent between 2019 and 2026, according to a report released on Tuesday.According to Counterpoint Research, foldable smartphone shipments are projected to grow around 8 per cent year-on-year in 2026, outperforming the broader smartphone market despite rising device prices and weaker overall demand.Incre…

New Delhi, July 17 (IANS) India’s smartphone shipments fell 10 per cent (year-on-year) in the April-June quarter, the biggest for a June quarter in six years, a report showed on Friday.The decline was mainly driven by record-high memory prices, which increased smartphone prices across almost all segments, weakening consumer demand and extending replacement cycles, despite promotions and financing initiatives, according to Counterpoint Research.India’s smartphone market remained under pressur…

New Delhi, July 11 (IANS) Global smartphone shipments declined 11 per cent (year-on-year) in the April-June quarter (Q2 2026), reaching the lowest second-quarter levels since 2013, a report showed on Monday, as the memory shortage deepened and emerged as the dominant drag on the industry.According to preliminary estimates from Counterpoint Research’s Market Monitor, DRAM and NAND prices continued to balloon through the quarter as memory suppliers kept prioritising AI data centre demand over cons…

New Delhi, June 25 (IANS) Apple’s decision to raise prices for select MacBook and iPad models marks a broader shift in the consumer electronics industry, with surging memory costs and AI-driven demand for semiconductors forcing manufacturers to reconsider pricing strategies, analysts said on Thursday.The price hikes come after Apple indicated that it could no longer fully absorb rising component costs, particularly for memory and storage chips that have witnessed sharp increases amid strong de…

New Delhi, June 20 (IANS) The global cellular IoT module market is expected to maintain steady growth in 2026, after growing 4 per cent (year-on-year) in Q1 2026 — with India clocking robust double-digit growth, according to a new report.India recorded strong double-digit growth in the January-March quarter, supported by rising demand from smart meters, POS terminals, asset trackers and telematics applications, according to Counterpoint Research. “India maintained its position as the world’s …

New Delhi, June 12 (IANS) For years, smartphone buyers in India have largely focused on cameras, processors and design while making a purchase decision. However, as usage patterns continue to evolve, battery life is rapidly emerging as one of the most important considerations.According to a Counterpoint Research survey, battery life has now emerged as the most important purchase factor in the sub-20,000 segment, overtaking even the processor, especially as the competition in this bracket continu…

New Delhi, May 28 (IANS) The Telecom Regulatory Authority of India (TRAI) has extended the last date for submission of written comments and counter‑comments on its vehicle‑to‑everything (V2X) consultation paper to June 4, 2026, and June 18, 2026, respectively, an official statement has said.The consultation paper on the regulatory framework for vehicle‑to‑everything (V2X) communication was released on April 30, 2026, and the initial deadlines for written comments and counter comments s…

New Delhi, May 18 (IANS) Modern life today runs across multiple connected devices. Consumers move through their day switching between calls, music, fitness tracking, work notifications, gaming, and entertainment without pause.According to an IDC report, India’s wearable device market recorded 119 million shipments in 2024, with TWS earbuds accounting for 70.9 per cent share of the earwear segment. The challenge is no longer access to devices, it is the friction between them — interrupted tra…

New Delhi, May 5 (IANS) Apple’s iPhone 17 emerged as the world’s best-selling smartphone in the first quarter of 2026, capturing 6 per cent of global unit sales, according to a report released on Tuesday.According to analysis by Counterpoint Research, the iPhone 17 series dominated the charts, securing the top three positions, while Samsung’s Galaxy A series had the widest presence with five models in the top 10 list.The top 10 smartphones accounted for 25 per cent of global unit sales dur…