A new publishing imprint, Say Again Press, has been officially launched in New Delhi with the release of its first two books, Be Heard and Lead Yourself. The launch event brought together authors, communication experts, media professionals, and academics, and was graced by the presence of the High Commissioner of Sri Lanka to India, Mahishini Colonne.
The inaugural titles aim to assist readers in developing communication, leadership, and personal growth skills in a world increasingly influenced by artificial intelligence and shorter attention spans. Say Again Press, founded by author and podcaster Amrita Tripathi, is a multi-platform thought leadership studio that has now ventured into publishing in collaboration with Bloomsbury India.
Author Amrita Tripathi emphasized that the books were intentionally crafted to be concise, engaging, and easily accessible for contemporary readers. The first two books, Be Heard and Lead Yourself, focus on communication skills and leadership qualities in the era of artificial intelligence.
Tripathi highlighted that effective communication remains crucial despite technological advancements, stressing the importance of reconnecting with authentic human interaction amidst a digital age dominated by screens and AI. She also noted the enduring significance of authors in providing genuine human perspectives sought by readers.
Rahul Srivastava, Managing Director of Bloomsbury Publishing India, underscored the necessity for face-to-face communication, particularly among the youth, in an era where screen time often replaces personal interaction. He mentioned that the collaboration with Say Again Press complements Bloomsbury’s publishing program by offering shorter, time-efficient reads for modern audiences.
Senior communication coach Shivraj Parshad emphasized that effective communication revolves around understanding the audience rather than merely using impressive language. He offered insights on public speaking, advising speakers to focus on serving the audience and creating impact through clear and impactful communication.
